Plug in your typical volumes, guest spend and current rating. We'll suggest an illustrative new rating based on where you're starting from (which you can overwrite), then map that to extra guests choosing you.
Total covers / month
Total covers across the site(s) per month
Avg spend per visit / booking (£)
Average guest spend per visit/booking
Current average rating
Your current average Google rating
Illustrative new rating
Suggested uplift – edit if needed
Uplift scenarios
We estimate a typical ratings lift from your starting point, then translate that into a small conversion bump. Pick how cautious you'd like to be.
Evidence
i
The uplift comes from the whole review flywheel, not just replies: (1) more guests vent privately via HGEM instead of posting 1★ reviews, easing reputational drag; (2) fast, consistent public replies on Google build trust; (3) studies (e.g. Tripadvisor/HBR) show this nudges volume and average rating up; (4) stronger profiles and active management are positive local search and choice signals (Google guidance, BrightLocal‑type research); (5) optional advocacy campaigns push more 4–5★ reviews. We compress all of that into a deliberately conservative +0.1–+0.5 percentage‑point uplift in choose‑us / conversion rate.
Currently assuming about +0.2 percentage points extra guests choose you.
Formula: Covers/month × Δ choose-us rate × ATV
Estimated uplift
£0
≈ £0 per year
Estimated additional sales per month from more guests choosing you thanks to a stronger review profile.
Extra covers / month
0
At your current volume
Rating & conversion
4.0★ → 4.2★
≈ +0.2 pp choose-us rate
Example using 12,000 covers/month, ATV £22 and a typical ratings uplift from 4.0★ to 4.2★ on a standard uplift scenario gives approximately £528 extra sales per month.